Easy Tricks For Banner Advertising Provide Results

Posted on November 1st, 2010 by admin

The most important banner advertising tip that you need to concentrate on is to produce a landing page that teams up with your banner ad. If you don’t have a landing page that is relevant then obviously the kind of response you will generate from your ads won’t be targeted. When customers view your banner ad and click on it and go to your landing page, they should be able to identify with it. If you have a banner ad that is promoting the giveaway of a free Apple IPod and your landing page says that it isn’t free, then your banner ad has not done an effective job. So make sure that when you start your banner advertising that it relates to whatever is on your landing page. Creating this small mistake can make you lose a lot of money and create losses. Remember that the visitors you see as a result of your banner ad are not free, so you cannot really afford the risk of not making a connection between the landing page and banner. The second tip is that your banner ad must only have one offer at a time, and not more than one. Obvioulsy, this should increase your chances of being successful because you are only focusing on one offer and not splitting the attention of your visitors. Mistakenly, a lot of new banner advertisers will use one banner ad with two or three different offers. This method does not work and you lose money instead of saving it. You don’t want your customers to not understand and leave your site. So the more focused your penny stock prophet bonus is, the more clicks there will be.

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3 Facebook Advertising Tips that Work

Posted on October 28th, 2010 by admin

Marketing on Facebook is easier than you think. Given below are a few simple tips that explain how you can get more out of your Facebook advertising campaign the easy way.

When you have an ad campaign going at Facebook, you should be sure to test them against each other for the highest possible conversions. PPC ads tend to only be seen once after a search operation; however that is not the case with Facebook ads. At Facebook, the users will see ads more than once in a given period of about a week, roughly speaking. These ads are different and your target audience might see them even twenty times in a week. But the danger of that scenario is people will become quickly blind to seeing the same ad.

You do not want people to get too accustomed to seeing your ad headline, etc. The easy solution is to make multiple ads each and every week. You can create a dozen or so ads for each of your Facebook ad groups. You really have a lot of wiggle room in this scenario because you can pretty much change what you want. For example, you can use a different image or tweak the headline a bit or try out a new ad copy, etc.

Advertisement copy is tremendously important, so do test different ad copy with your ads. You need to write compelling copy that gets results. Your ads must be different, and they must be different and effective at the same time. If you can write effective classified ads, then you will know what to do at Facebook. Never leave out explicit statements to click, learn more, read more, etc.

A strong call to action actually tells people what you want them to do. Yes, market research is always important and often makes the difference between success and failure. What you need to understand is that the difference with Facebook is one of medium, and the principles of classified ads and ad copy are still the same. Just keep in mind that your success will reflect on the efforts you put into it.

Ok, this one is really important: At Facebook, always send your fan page traffic to your custom tab and “not” your profile wall.

This all has to do with control and conversions, and you do not control what is on your wall. Right? You know it. You know what appears on the custom tab, where you can pass on a strong sales message or ask them to take action by liking your page. There is no control with the wall because, as you know, that’s where all the other people can leave comments about who knows what. It’s a fact, at this point, that prospects will convert at a lower rate from the wall than your custom tab. So it’s easy… send people you want to do business with to your custom tab and not the wall.

In conclusion, like any other advertising system, even Facebook is evolving. But the greatest point right now is that it is still in the developing stages so it still has a lot of great potential.

Information provided by Turbo Business System

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